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Case Study

MyCute
Stickons

Stickers & Labels · Delhi · Custom Shopify Store

A deeply custom Shopify store for a Delhi-based stationery and personalised label brand — with a custom sticker generator, name labels, kids stickers, gifting labels, a wallpaper ordering flow, and multiple hand-coded product templates across a complex multi-category catalogue.

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Shopify

Platform

Delhi

Location

Stationery

Category

The Brand

MyCuteStickons is a Delhi-based personalised stationery and label brand — selling everything from kids stickers and name labels to gifting labels, custom wallpapers, and personalised stationery. Every product is customisable, which means the store had to be too.

This was one of the most technically complex builds I've done — a deep multi-category catalogue, multiple custom product templates, and a fully custom sticker generator — all hand-coded into a single Shopify store that feels fast, intuitive, and completely on-brand.

MyCuteStickons custom Shopify store — personalised stickers and labels built by Mohit Arora

Overview

Location

Delhi, India

Industry

Stationery & Personalised Labels

Platform

Shopify (custom theme)

Focus

Customisation, UX, Multi-Category

The Challenge

MyCuteStickons sells personalised products — which means every product category needs its own customisation flow, its own product template, and its own purchase journey. Add to that a wide catalogue spanning stickers, labels, wallpapers, and gifting — each with distinct customer intent — and you have one of the most technically demanding Shopify builds possible. Nothing could be templated. Everything had to be built custom, from scratch, and made to feel effortless to the customer.

What I Built

Every Feature, Hand-Coded

1

Custom Sticker & Label Generator

The standout feature of the entire build. Customers can personalise their own stickers and labels directly on the website — entering names, choosing designs, previewing the output in real time. No third-party app, no generic plugin — fully custom-built into the Shopify store so it feels native to the brand and loads fast.

2

Wallpaper Ordering — Three Ways to Buy

The wallpaper section needed to handle three distinct buying journeys: order a custom wallpaper, request a sample, or reach out via WhatsApp. I built a dedicated flow for each — with clear entry points, tailored product templates, and a WhatsApp integration that routes high-intent buyers directly to the team for personalised orders.

3

Multiple Custom Product Templates

MyCuteStickons isn't a single-product store — it spans stickers, labels, wallpapers, gifting, and kids' products. Each category required its own product template with different layouts, input fields, and purchase flows. I built a dedicated template for each, so every product type is presented exactly right.

4

Deep Multi-Category Architecture

With stationery labels, gifting labels, name labels, kids stickers, wallpapers, and more — the catalogue needed a structure that customers could navigate without confusion. I built a multi-category architecture with clear hierarchy, distinct collection pages for each segment, and a homepage that surfaces every category immediately.

5

Name Labels — Kids & School

Name labels for kids and school supplies are a high-demand, repeat-purchase category. I built dedicated collection and product pages for name labels — with a customisation flow that lets parents enter the child's name, choose a design, and order in seconds. Simple, fast, and built for repeat buyers.

6

Gifting Labels & Custom Packaging

Gifting labels require a different mindset — the buyer is thinking about someone else, often for an occasion. I built the gifting section with occasion-based browsing, personalisation options, and product presentation that communicates gift-worthiness from the first scroll.

7

Kids Stickers — Fun, Fast & Browsable

The kids sticker category needed to feel playful without sacrificing usability. I built a collection page that's fast to browse, easy to filter, and fun to scroll — with product cards that show enough detail to convert without the customer needing to open each page.

8

Speed Across a Complex Catalogue

With multiple custom templates, a sticker generator, and a large product catalogue — performance could easily suffer. Every template was built with performance as a priority: optimised assets, clean code, and lazy-loaded custom features so the store stays fast regardless of how complex the page is.

Standout Feature

“The custom sticker and label generator is the feature that defines this store. Customers type in a name, pick a design, see a live preview, and order — all within the product page. No external tools, no redirects. Building this natively into Shopify required deep custom development, and it's the kind of feature that genuinely no standard theme can come close to.”

— Mohit Arora, Developer

Categories Built

Kids Stickers

Fun, personalised & fast to browse

Name Labels

School & kids — custom name input

Gifting Labels

Occasion-based personalised gifting

Stationery Labels

Custom labels for every need

Wallpapers

Custom, sample & WhatsApp order flow

Custom Generator

Design-your-own sticker experience

Client Review

Mohit you are the best! Thank you for creating the level of customisation which no one could!! We are blessed to have found you!

romillajandwani

Founder, MyCuteStickons — Delhi

About the Developer

This store was built by Mohit Arora — a custom Shopify developer and Shopify expert based in Delhi, India. If you need a Shopify developer in Delhi for a complex, customisation-heavy store — personalised products, custom generators, multi-category catalogues — this is exactly the kind of work Mohit specialises in.

Want something like this for your brand?

I build custom Shopify stores for D2C and personalised product brands across Delhi, Gurgaon, Mumbai, Dubai, the UK, and the USA.

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